“75 percent of all smartphone and tablet users said they would abandon a retailer’s mobile site or app if it was buggy, slow or prone to crashes.”
Black Friday is coming fast. With many shoppers streaming to your store, more than just your products and pricing will be evaluated. Customers are unwittingly also making decisions based on how quickly your site responds. If your server is slow or crashing due to an unusually high number of customers visiting your website, they are likely to abandon their cart. Don’t let your hard earned marketing dollars go to waste. Follow these simple steps to ensure that the busiest time of the year is also going to be your most profitable and least frustrating.
Magento Hosting Checklist – Preparing Your Site for Black Friday
Test Your Site
With heavy spikes in traffic around the holiday season, your site can become slow with an increase in page loading times. The speed of your site can affect your bottom line. Run a load test on your site to determine the relationship between page load times and visitors. Be careful not to disrupt your business during high volume hours if you are testing the production site – this can cause the site to become slow or even go down. Ideally, run the load test on your staging server. There are various tools out there that you can use for load testing. Let’s look at an example below that was benchmarked with Load Impact.
If your marketing efforts lead to an increase in traffic (more than 400 users in this example), then you need to consider adding an extra booster server so you don’t lose out on any conversions. Let our Magento experts run a load test for you. Send us an email: email@example.com
How much of a traffic spike you can expect this year through your marketing efforts? Do you plan on doubling, tripling or quadrupling your holiday traffic? Use Google Analytics to obtain your historic web visitor traffic data.
Gather Google Analytics web visitor data
A. Within Google Analytics, navigate to AUDIENCE > OVERVIEW
B. Set your date range to: 10/01/2016 – 10/01/2017
C. Make a note of your highest “Daily Session” value
Example: The highest daily session value in this screenshot is 1,000.
Increase Capacity On Your Web Servers and Database
Increase your capacity by adding the appropriate caching technologies. There are several tools such as Varnish, Redis and CloudFlare that can help. One example of a popular front-end caching technology that will speed up your site is Varnish. There are tutorials and guides available to help you with this.
Need assistance? Our Magento Success Team is available at 888-554-9990.
Block Malicious Bot Abuse
Block malicious bots/competitors and reduce more load by using a content delivery network. Cloudflare’s expansive network identifies and blocks bots across 6 million properties with their predictive security feature. Their distribution network is powered by 118 data centers around the world. You can get a free account by using this link: https://www.cloudflare.com/plans/
We are proud to partner with CloudFlare. All of our holiday booster servers include the service and setup of CloudFlare Pro.
Add Magento Booster Servers To Handle Traffic Spikes
Add Magento booster servers to handle your traffic spikes and stabilize your site during the holiday season. Let’s look at an example of what the JetRails® Magento booster servers can do to prepare your site for the busy season.
In this example, we are working off an environment that consists of 2 servers (one web server and one database server). The addition of 3 Magento JetRails® Booster Servers tripled the visitor capacity during peak times.
Make sure your web visitors don’t go to your competitors. Our Magento Success Team is available to test your site and help you prepare for the holidays. Load balanced Booster Servers are $500 each and can be set up by our engineers within days. Contact us or call us at 888-554-9990 to get started now.
eBoundHost is the best. I have dealt with many hosting providers over the last 10 years. eBoundHost surpasses them all. Absolutely the highest level of quality service anywhere. Do yourself a big favor and sign on with eBoundHost.
Great customer service. After looking around for a while we signed up with eBoundHost. And I can assure you that we made right decision. Customer service is so good that I don't have words to explain. I would recommend this service to everyone.
I have worked with many hosting companies over the course of my years in the website building and design business. I can say with certainty that eBoundHost.com is among the elite companies. I would and have recommended them to anyone.
I'm Stan Bogdashin, a customer of your hosting company for the past 2 years. Our company provides web design, development and Search Engine Optimization (SEO) services. Want to thank you for helping us by providing great hosting seamless support - this is why I continue to recommend you and don't use anyone else for hosting!
I was just looking over our emails and adding up how much time you guys have taken to get me squared away with my new eboundhost account. I can't tell you what a relief it is to have fast, dependable hosting and the kind of immediate support I've gotten from you, after having struggled with a sub-standard host for years. eboundhost has, in the short time I've been with you, already saved me hundreds of dollars of billable time. My thanks.
From using your hosting services for dozens of web clients and appreciating your wonderful customer service (all the while enjoying spending my meaty affiliate checks), I look forward to growing with you and watching you evolve surely and steadily into a powerhouse of a force to be reckoned with for your competitors. In an overcrowded abyss of hosting providers it is an absolute MUST to stand out above the crowd if you want to claim your stake and play with the big boys. Period. All I can say is this...Look Out World - GAME ON!!!
I came to eBoundHost after a very bad experience with a so called "big boy" - you know one of those places you are only a number. I have been a satisfied customer for more than 4 years now. The support is second to none.
EXCELLENT across the board, super quick reply to questions (about 15-30min). Outstanding! Loads of features, excellent price! Loads of space and bandwidth!
eBoundHost.com has the best customer service in ANY industry. Their support staff answers phone calls and emails immediately and they have time and time again gone over and above their responsibilities to make sure I am taken care of and that my clients are happy. I have many websites hosted here from small business to corporate level and have dealt with many hosting companies in the industry and eBoundHost.com is by far the BEST hosting provider there is. Great prices, great service, great hosting packages, and a killer reseller program! THANK YOU AGAIN :)
Over the years, I've dealt with many companies. None come close to equaling the service and price offered by eBoundHost.
I waited to write a review until I had absolutely everything working, thinking that something would come up that eboundhost couldn't solve almost immediately. I've never been so happy to be wrong - their customer support is just incredible.
Cost, technical support and promptness of return calls are of paramount importance to me since most of my work is done on the road and waiting for a reply is frustrating. eBoundHost has been a pleasure to work with friendly, courteous and professional.
I have been a customer since December of 2001, and the service has been nothing less than excellent. I would recommend eBoundHost highly.
eBoundHost provides the very best service I've experienced in hosting. It takes less than 24h to get an answer to any question. They're great.
eBoundHost is really the best hosting service in today's marketplace. Fast and efficient customer service with excellent IT knowledge. Good price and many bundled extra options. Highly recommended!
Every time I call with a problem or question, Everyone, especially Denis has always stepped up to the occasion. As usual he solved yet another problem I had. You have a superlative customer service. It doesn't get any better. Keep it up guys.